WrestleMania 41 in Las Vegas set new benchmarks for WWE, marking it as the most successful event in the company’s history. Held over two nights at Allegiant Stadium, the event reported a total attendance of 124,693 and achieved the highest revenue from ticket sales, despite attracting fewer fans than WrestleMania 40 in Philadelphia.
This year’s WrestleMania also became the most viewed in WWE’s history, with a 114% increase in viewership compared to the previous record set by WrestleMania 40. On social media, the event generated an unprecedented 1.1 billion views over the weekend, surpassing last year’s record of 660 million views. WWE’s YouTube channel recorded its highest-ever viewership on the Sunday of WrestleMania.
Merchandise sales saw significant growth, with onsite sales at Allegiant Stadium up by 45% thanks to a partnership with Fanatics, making this WrestleMania the highest-grossing in terms of merchandise. Online sales also set new records, increasing by 86% over the previous year.
The accompanying WWE World fan fest at the Las Vegas Convention Center attracted over 50,000 attendees, a 21% increase from the previous year, setting a new record for fan convention attendance.
Additionally, WrestleMania 41 secured 28 partners, resulting in the highest sponsorship revenue in the event’s history.